Malaysia Airports expands foray in social media


Malaysia Airports Holdings Bhd’s commercial services arm is expanding its digital footprint via its Facebook (FB) page, Indulge at Malaysia Airports, as part of its commercial strategy to expand its retail outreach beyond the physical confines of its airports.

Since its launch in conjunction with Malaysia Airports’ Indulge Till You Fly (ITUF) Campaign in July, 2013, the page has recorded a steady growth in following with men making up more than half of its followers.

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