Friend-shoring, semiconductors and smart systems shaping future of mobility


THE global race for industrial resilience is reshaping how mobility is designed, built, and delivered.

Semiconductors have become the new oil, friend-shoring is redrawing the world map, and a future defined by robotics, artificial intelligence (AI) and safety- by-design is arriving faster than many imagined.

For Malaysia, the implications for the automotive industry are both profound and filled with opportunity.

From shortage to strategy

In 2021, the global semiconductor shortage caused vehicle production delays that rippled across every major market.

For the first time, consumers came to realise that cars were no longer just machines with engines, they are fast becoming computers on wheels.

For manufacturers, the disruption was a wake-up call. Supply chain resilience was no longer just a matter of cost efficiency; it had become a matter of national competitiveness.

Malaysia is uniquely positioned in this new environment.

The country contributed around RM575bil to electronics exports in 2024 and holds approximately 13% of global back-end semiconductor output.

These are not abstract statistics; they represent Malaysia’s embedded role in the value chains that will define the future of mobility.

Now, the real question is how Malaysia moves upstream.

The government’s ambition to grow its share of the global semiconductor market from 7% to 15% by 2030 is not just about industrial diversification; it is about owning the next chapter of automotive technology, from vehicle intelligence and battery systems to energy efficiency and autonomous driving.

Friend-shoring and new economic order

The post-pandemic world has ushered in a new geo-economic reality.

Countries no longer rely purely on lowest-cost sourcing. Instead, they prioritise secure, stable, and values-aligned partners.

This trend, often called “friend-shoring”, is reshaping global trade flows and investment decisions, reinforcing demand for politically neutral, economically open, and strategically located partner nations.

Malaysia fits neatly into this new model. As a founding member of Asean, a participant in the Comprehensive and Progressive Agreement for Trans-Pacific Partnership, and a trusted partner to both Western and Eastern economies, it offers neutrality, connectivity and political stability.

With a multitude of free trade agreements already ratified, Malaysia provides investors with reduced regulatory friction, improved confidence, and smoother cross-border flows of high-tech components.

In this world, Malaysia can position itself not just as a production hub but as a coordination node for global value chains.

The country’s unique location allows it to serve as a bridge between Japanese, Korean, European, and US automotive ecosystems, offering continuity even amid volatility.

In a time of rising protectionism, Malaysia can be the regional partner that keeps the mobility ecosystem connected.

Technology convergence: Cars as software

Beyond supply chains, the vehicles themselves are changing.

Cars are no longer defined by engines and drivetrains alone, but by their software stacks, connectivity platforms, and AI decision-making systems.

In this landscape, semiconductors are not just components, they are the critical enablers of intelligence, efficiency, and safety.

Automakers are pouring resources into digital ecosystems. Toyota, for instance, has partnered with NTT to build a Mobility AI Platform that uses predictive analytics, real-time data sharing, and advanced control systems to reduce road accidents.

Tesla has built its brand around over-the-air updates, demonstrating how vehicles can evolve and improve long after purchase. Honda, Hyundai, and European brands are investing in sensor fusion, electric vehicle battery safety, and hydrogen fuel cells, each aligned with a broader shift to mobility-as-a-platform.

This convergence changes how the industry operates. Automakers must now acquire new skill sets, learn from software companies by being iterative, data-driven, and responsive to user behaviour.

Cybersecurity, once a niche concern, is now a frontline issue: A hacked car could be as dangerous as a mechanical failure.

Regulations will need to be adapted, ensuring safety, privacy, and trust as vehicles become increasingly digital machines.

AI, robotics, and zero-accident future

The future of mobility is not only electric. It is intelligent.

AI-enabled driver assistance, real-time hazard prediction, and zero-accident ambitions are no longer futuristic concepts; they are appearing in mass-market vehicles today.

What began with simple lane assist is evolving into full situational awareness, powered by edge computing, neural networks, and self-learning algorithms.

Vehicles are being trained not only to respond but to anticipate, learning from other vehicles and from the road environment itself.

These global examples show that the zero-accident ambition is within reach, but only if technology is matched by strong policy and cultural change.

AI, robotics, and automation cannot succeed in isolation. It requires new regulations, driver education, ethical frameworks, and road designs built for connected systems.

This can best be served by public-private partnerships between governments and manufacturers to not just deploy the tech, but to build the infrastructure that would enable it.

Malaysia’s strategic advantage

Malaysia enters this transition with several built-in advantages. Its deep expertise in semiconductors makes it a natural anchor in the convergence of automotive and electronics.

Its role in international trade gives it access to global markets and supply networks.

And its active automotive ecosystem – from Proton and Perodua to regional operations of Toyota, Honda, and others – provides a base for innovation and localisation.

What Malaysia needs now is alignment.

The National Semiconductor Strategy, the New Industrial Master Plan 2030, and the National Automotive Policy must not remain siloed efforts.

They must converge into a coherent national vision that connects industrial capability with mobility innovation.

For automakers, the opportunity is immense. They can align with government priorities, invest in future-ready talent, and design vehicles that are not only cleaner but smarter and safer.

For policymakers, the challenge is to streamline incentives, enable interoperability across systems, and embed resilience into every layer of the supply chain.

From raw materials to smart systems

The future of mobility will not be defined by one technology or one fuel. It will be shaped by how different systems are brought together.

> Energy and infrastructure will provide the backbone, from renewable-powered grids to hydrogen corridors.

> Semiconductors and AI will enable intelligence, from safety algorithms to predictive maintenance.

> Policy and regulation will create the frameworks that allow innovation to thrive without sacrificing safety or trust.

> Regional cooperation will turn Asean into a marketplace of scale, where standards, flows, and infrastructure are harmonised across borders.

For Malaysia, the imperative is to move beyond ambition into execution.

The raw ingredients are already here: semiconductor strength, trade connectivity, industrial know-how, and policy momentum.

The next step is to bring these threads together into a unified narrative that attracts investment, inspires consumer confidence, and positions Malaysia at the heart of the mobility future.

Road ahead

The last century was powered by oil and highways. The next will be powered by semiconductors, safety systems, and smart grids.

For Malaysia, the question is not whether we will join this new mobility order – but whether we will help design it.

If energy, technology, and policy are aligned with bold intent, Malaysia’s automotive industry can do more than adapt. It could lead.

It can be the bridge that connects the East and the West, the testbed where smart mobility meets regional interoperability, and the platform where resilience is designed into every system.

The mobility revolution will not be about horsepower. It will be about intelligence, resilience, and trust.

And if Malaysia gets it right, the road ahead will not just be one it travels. It will be one it drives.

The views expressed here are the writer’s own.

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