JAPAN’S top conveyor-belt sushi chain, Sushiro, is leaning on profits from its rapid overseas expansion to take the bite out of surging rice costs at home.
Long a staple of budget-minded Japanese consumers, sushi as a fast food has grown increasingly popular outside of the country in recent years, especially in other Asian nations. Sushiro has been among the biggest beneficiaries of that trend, boosting the Osaka-based chain’s presence well beyond its home market.
