From left: Maybank group chief digital officer Kalyani Nair, group chief executive officer of community financial services Taufik Albar and group chief technology & digital officer Giorgio Migliarina.
KUALA LUMPUR: Malayan Banking Bhd
(Maybank) has processed over RM4 trillion in digital transactions since launching its MAE app in 2020, reaffirming its push for wider digital banking adoption.
In a statement, the bank said the transaction volume, about twice Malaysia’s GDP, reflects its push to accelerate financial inclusion and digital connectivity across Malaysia and Asean.
Group chief executive officer of community financial services, Taufik Albar, said that digital innovation has always been a cornerstone of Maybank Group’s strategy.
“Over the years, we have continued to transform the MAE App into an integrated financial lifestyle app that addresses our customers' evolving needs, and helps them perform everyday transactions in a more seamless, secure and personalised way.”
Taufik noted that digital banking adoption has grown strongly since the launch of the MAE app, highlighting its relevance and trust among customers.
“Today, we are proud to serve 10.7 million MAE users, with a 48% market share of mobile banking transaction volume in Malaysia. As we continue to enhance the MAE App, our focus remains on shaping the digital banking experience of the future, built around the lives of our customers,” he added.
Maybank, the first bank in Malaysia to introduce QR payments in 2017, continues to drive the nation’s cashless transformation by enabling instant, zero-fee transactions through its Scan & Pay feature.
As of August 2025, Scan & Pay transactions via the MAE app have surged 51 times compared with 2020. In 2024, the bank saw a 26% rise in new merchant sign-ups, expanding acceptance across more eateries and retail outlets nationwide.
As MAE marks its fifth anniversary, Maybank is launching the MAE Turns 5 campaign to celebrate the milestone and reward loyal users.
From Oct 30, 2025, to Jan 31, 2026, customers can earn 5% p.a. returns by depositing a minimum of RM200 into their MAE Wallet.
To qualify, customers must deposit the funds and enter ‘MAETurns5’ as the recipient reference by Nov 30, 2025, and keep the amount in their wallet until the campaign ends.
