MidOcean to buy GSTV from Rockbridge

GSTV, which runs video advertising at gas pumps around the US, is being valued in a sale at $500 million to $600 million.Source: GSTV

NEW YORK: Private equity firm MidOcean Partners has agreed to acquire GSTV, formerly known as Gas Station TV, from billionaire Dan Gilbert’s private equity firm, according to the company’s chief executive officer (CEO).

It’s the first time the company is trading hands in more than a decade.