Crowded out by influx of Chinese cars

OBSERVERS and automotive companies agree that industry players are feeling the heat from their Chinese counterparts who have moved into Malaysia in the last few years. This is raising concerns about the sector’s slow death if the trend continues.

Earlier this week, Proton Holdings Bhd chief executive Dr Li Chunrong said he had never seen so many new brands and models entering the mature Malaysian automotive market, with most of them being Proton’s competitors.