Expansion of M’sian builders overseas – strategy and necessity

“We select our participation in overseas ventures based on assessing how we can leverage our expertise in line with the market’s growth potential," Lee said.

WHEN a company expands to a certain size, it is understandable that it would look overseas for further growth, despite the fact that such ventures are always fraught with challenges.

Malaysian companies are no different and this is usually the case when these firms believe that the local market is no longer sufficient for them, or if they feel they have something in their arsenal to offer markets abroad.

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