PETALING JAYA: Astro Malaysia Holdings Bhd
will continue to invest in long-term and sustainable growth, focusing on content, broadband, streaming, addressable advertising, customer experience, data and technology, while prudently managing costs.
The pay-TV operator’s revenue was up by 7% on a quarter-on-quarter (q-o-q) basis for its fourth quarter ended Jan 31, 2023 (4Q23) to RM991mil, underpinned by higher advertising expenditure (adex) and a larger broadband base.
