Power Root goes for competitive pricing

PETALING JAYA: Power Root Bhd has set its sights on expanding the market share of its coffee products and beverage offerings through competitive pricing.

The company’s resolve to refrain from further raising the prices of its coffee offerings in the near term, while its main competitors are expected to do so amid higher raw material costs, is expected to bode well for the company’s objective to gain a market advantage over others in the sector.