Big money: Manchester City players celebrate with the Premier League trophy. The English game continues to ride a wave of popularity around the world and has benefited from a significant uplift in its international broadcast rights. — AFP
LONDON: The English Premier League’s revenues are expected to exceed £6bil (US$7.1bil or RM32bil) this season for the first time, rapidly outpacing its European rivals.
Premier League clubs earned £4.9bil (RM26.4bil) in the 2020/2021 season, according to Deloitte’s latest annual review of football finance, despite an almost complete loss of matchday revenue due to Covid-19.
Manchester City won the league last term, pipping Liverpool by a point.
This was an 8% rise on a year earlier, while Germany’s Bundesliga and Spain’s La Liga both suffered a 6% drop in revenues.
Deloitte expects the English top flight to have made £5.5bil (RM29.6bil) in 2021/2022 and to top £6bil (RM32bil) in the current season, which kicked off at the start of August.
The English game continues to ride a wave of popularity around the world and has benefited from a significant uplift in its international broadcast rights.
While the Premier League was the only one of the big five European leagues to boast an improvement in total operating profits, which increased sharply from £49mil (RM264mil) to £479mil (RM2.6bil), pre-tax losses remained significant, albeit down from £991mil (RM5.3bil) to £669mil (RM3.6bil).
Net debts of Premier League clubs rose by 4% to £4.1bil (RM22bil).
“As the Premier League enters its fourth decade, it’s further ahead of the competition than ever before, having emerged from the pandemic without a significant increase in net debt as many might have expected,” said Tim Bridge, lead partner in the sports business group at Deloitte.
Teams in England’s second tier, known as the Championship, are less financially healthy.
Their revenues fell by £101mil (RM544mil) to £16mil (RM86.2mil) in 2020/2021 because of the majority of matches being played behind closed doors.
Championship teams don’t have anything close to the broadcast revenues of the top division, and consequently the average wages-to-revenue ratio in the league surged to a record high of 125% despite an 8% drop in wage costs.
Championship teams and the other lower English divisions are currently in discussion with the Premier League about a greater distribution of revenues that might help the long-term sustainability of smaller clubs, with the threat of an outside mediator being called in if the various parties can’t agree on a solution.Elsewhere, Deloitte said there’s been a boom in investment across Europe’s big five leagues, with more than two-thirds made by American investors.
More than 70 multi-club ownership groups now exist, compared with only 28 five years ago, according to the report.
While the Premier League enjoyed a boost in broadcast income overseas, Italy’s Serie A suffered a “significant decline” in the value of its international rights as it was unable to secure a renewed contract with beIN and matches were streamed instead on YouTube, Deloitte said.
Meanwhile, the Bundesliga signed a deal for its domestic broadcast rights that was 5% lower than during the previous cycle. — Bloomberg
