Perodua sees its market share recovery to 40.6% in 2022


Perodua president and chief executive officer Datuk Zainal Abidin Ahmad

KUALA LUMPUR: Perusahaan Otomobil Kedua Sdn Bhd (Perodua) expects to improve its market share to 40.6% in 2022 by registering 247,800 vehicles against an estimated 610,000 total industry volume (TIV) as compared to a 37.4% market share in 2021.

President and chief executive officer Datuk Zainal Abidin Ahmad said the 610,000 TIV forecast was Perodua’s internal projection as it believed that the market could surpass the 600,000 TIV target set by the Malaysia Automotive Association.

He said Perodua sees the assurances by the government that the measures of containing the Covid-19 pandemic is showing success that another lockdown would not happen.

“For this year, we expect to produce 265,900 vehicles which is 37.5% higher compared to 193,400 vehicles produced in 2021.

“The increase in production would result in the increase in locally-sourced automotive parts by 41.5% to RM7.5bil as compared with the RM5.3bil purchased in 2021.

“This recovery would help the industry heal faster as the demand for vehicles is still strong,” Zainal said.

For 2021, demand for its vehicles remained strong with Myvi leading the pack having registered 47,525 units followed by Axia 43,080 units, Bezza 42,698 units, Ativa 26,847 units, Aruz 15,313 units and the Alza with 14,828 units.

Since it was launched on Nov 18, 2021, Perodua delivered 7,055 new Myvi units with booking reaching 31,154 orders since Nov 9, 2021.

Zainal said the sales tax exemption initiative introduced by the government was still an excellent incentive for the consumer to purchase new cars.

“Our order book for new vehicles is still quite healthy with the guarantee that the production will go uninterrupted will mean that we could fulfil the outstanding orders in a timely manner,” he said.

On its performance in 2021, Zainal said the year was challenging as the country and its main industries had to cope with various crises throughout the year.

Perodua sold 190,291 vehicles in 2021, which was 13.6% less compared with 220,163 vehicles registered in 2020.

Referring to the recent flood in December and early January this year, Perodua has received almost 2,103 flood cases throughout the country and of that number, 366 vehicles has been repaired and returned to the respective owners.

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