Job value proposition

HOW a company presents itself from its branding, website, to the way it treats its customers and employees are factors that job seekers look into before joining a particular organisation.

Almost all the respondents in a survey conducted by Randstad recently agreed that the alignment of personal values with a company’s culture is a key factor in their satisfaction working there.

More than half of the respondents to the survey say they search the company’s website and social media pages first to learn more about an employer.

One in two respondents said he or she would not work for a company with a bad reputation even with a pay rise, the survey revealed.The top most obstacle for a candidate in the application process is not knowing what it is like to work at an organisation.

The survey also revealed that female (73%) respondents value work-life balance more than their male (65%) counterparts.

Attractive salary and benefits are the most important drivers among employees in Malaysia. This is reflected to be most prominent among women, employees older than 34 years of age and higher-educated employees, Randstad said.

The survey conducted by Randstad covered 1, 900 respondents across 34 markets globally including Malaysia.


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Ranstad , job seekers , branding , survey


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