Jeff Cheah is Seni Jaya CEO

Bid Tree CEO Jeff

PETALING JAYA: Seni Jaya Corp Bhd has appointed former chief of outdoor advertising firm Big Tree, Jeff Cheah See Heong, (pic) as its new chief executive officer.

Seni Jaya, which is also involved in outdoor media advertising services, said the appointment is in line with the group’s aspirations to create long-term sustainable growth.

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Seni Jaya Corp , Jeff Cheah see Heong , CEO , Big Tree ,

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