Pertama Digital to be strong advocate in MyDIGITAL blueprint implementation


Executive director Sabri Ab Rahman

KUALA LUMPUR: The private sector is encouraged by the opportunity to collaborate with the government and ensure the success of the Malaysia Digital Economy Blueprint (MyDIGITAL), an industry player said.

Pertama Digital Bhd executive director Sabri Ab Rahman noted that MyDIGITAL is a clear roadmap for the transformation of Malaysia towards becoming a regional leader in digital economy as well as achieving inclusive, responsible, balanced and sustainable socio-economic development.

"While it is important that the government acknowledges the importance of driving economic growth and the nation’s competitiveness in the era of the Fourth Industrial Revolution, the next crucial step is for immediate solutions to be brought forward via innovative people-private-public partnerships,” he said in a statement today.

Sabri said the company intends to loop all government digital initiatives into its plan and take position as a strong advocate in the implementation of the MyDIGITAL blueprint, of which a significant portion is in sync with Pertama Digital’s business plans, albeit with the support of public agencies. "We will be relevant to national objectives as long as we can propose innovative yet risk-managed solutions to the market coupled with strong executive capabilities.

"There are people with limited digital skills who will face challenges plugging into the new digital economy and Pertama Digital’s main objective has always been to identify and help this segment of the community,” he added.

Pertama Digital is an investment holding company in the digital and mobile space, owning and operating eJamin, a digital bail payment solution used in all criminal courts throughout Malaysia, as well as MyPay, a mobile application for secure, easy and fast check-and-pay transactions with government agencies.

MyDIGITAL is a roadmap for the country’s digital transformation in pursuit of the Shared Prosperity Vision 2030 to achieve social well-being, environmental sustainability and equitable economic development. - Bernama

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