BENGALURU: Chinese search engine leader Baidu Inc booked a 1% rise in quarterly revenue, beating market estimates, and said it will buy streaming platform YY Live from social media firm JOYY Inc for about $3.6 billion to help diversify revenue sources.
Baidu earns the bulk of its revenue from advertising sales on its core search platform. Ad spending hit lows earlier this year during COVID-19 lockdowns but has picked up in tandem with an economy which, in September, saw retail sales gain and industrial output exceed market expectations.