Online shopping: Malaysians are spending more time online and have shown more willingness to purchase items online now.
RETAILERS have been gradually moving online over the past few years, setting up e-stores and establishing some form of branding online through social media.
But while many of them had only been offering token goods online due to a lack of an e-commerce ecosystem in place, the Covid-19 pandemic and the subsequent travel restrictions have jolted retailers to take a serious look at their online strategy to ensure business continuity and relevance.
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