HONG KONG: Sun Life Financial Inc expects Asia’s contribution to its income to rise to about 25% in five to six years, from 18% now, driven by its push to sell insurance products via digital channels and higher demand after the coronavirus pandemic.
The Canadian insurer has recently ramped up its digital capabilities in some Asian markets, helping it cushion the impact of a slowdown in physical sales by agents amid virus-related lockdowns, the president for Sun Life Asia said.
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