RHB Asset Management launches MyInvest for EPF members


RHB Asset Management Sdn Bhd managing director Eliza Ong said volatile market conditions provide ongoing investment opportunities to its customers as well as EPF members.

KUALA LUMPUR: Employees Provident Fund (EPF) members can now go online and invest in unit trusts of RHB Asset Management Sdn Bhd (RHBAM) and RHB Islamic International Asset Management Bhd (RHBIIAM).

RHBAM launched its RHBAM MyInvest to enable members of the retirement fund to invest in the unit trust funds under the list of EPF-Members Investment Scheme (EPF-MIS) online, which is connected through the EPF i-Invest investment facility.

It said on Friday RHBAM MyInvest allows new RHBAM customers, who are EPF members to open online accounts.

Existing customers who are EPF members need only to activate their account credentials within the RHBAM MyInvest platform, prior to transacting.

EPF members may choose from RHBAM and RHBIIAM’s unit trust funds under the list of EPF-MIS in various asset classes to suit their long-term investment goals.

RHBAM managing director Eliza Ong said volatile market conditions provide ongoing investment opportunities to its customers as well as EPF members.

“As digital platforms continue to disrupt and dominate the market and we see more and more investors turning to online platforms to conduct their financial transactions and fulfil their investment needs, the launch of RHBAM MyInvest provides us with great opportunity to serve our investors better.

“The inclusion of RHBAM and RHBIIAM’s unit trust funds under the list of EPF-MIS in the EPF i-Invest investment facility, allows EPF members to transact and monitor their consolidated investment portfolio holdings and respective fund performances.

“Access to real-time information through digital means also facilitates the making of better and more informed investment decisions, ” she said.

Ong said RHBAM was developing new thematic funds in sectors such as e-commerce, cyber security and online education.

“It is a fitting time to review our offerings in this rapidly evolving market to take advantage of potential investment upside while mitigating potential risks for our clients, ” she said.

The launch of RHBAM MyInvest is in-line with RHB Banking Group’s digital transformation plan and forms part of its five-year FIT22 strategy, in its move to be a leading financial services provider.

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