“The Star Online has a remarkable international readership which has garnered more than a four-fold jump in its international traffic over the past year, ” SMG said, adding that that has given the group the opportunity to tap into more Asean markets since The Star Online has a good following in countries like Singapore, Indonesia and the Philippines."
PETALING JAYA: The effects of Covid-19 and the subsequent movement control order (MCO), especially in the second half of March, saw Star Media Group Bhd
(SMG) posting weaker revenue for its first quarter (1Q 2020) financial results with revenue declining to RM65.8mil from RM82.57mil due to softness in the Malaysian economy.
As a result, the group recorded a loss before tax of RM3.24mil in the quarter as compared with a profit before tax of RM5.71mil in 1Q 2019.On the performance of its other business units, SMG said the radio business posted a higher revenue in 1Q 2020 of RM6.45mil compared with RM5.38mil in 1Q 2019 due to higher revenue from airtime production and digital sales.
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