President Andrew Lee (pic) said 4As would forgo an estimated 55% of its 2020 income derived from membership levies, as a result of the reductions.
KUALA LUMPUR: The Association of Accredited Advertising Agents Malaysia (4As) will reduce and waive its annual membership levy for 2020 between 25% and 100% to lessen the impact of Covid-19 on its 60 homegrown and international member agencies.
According to 4As, agencies with annual revenue of less than RM3mil would be granted a levy reduction of 100% while agencies with annual revenue of RM9mil and above to be granted a levy reduction of 25%.
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