HANGZHOU: Chinese e-commerce giant Alibaba Group Holding Inc on Monday said sales for its annual Singles' Day shopping blitz hit 158.31 billion yuan (US$22.63bil) in its first nine hours, up 25% from 126.72 billion yuan at the same point last year.
Akin to Black Friday and Cyber Monday in the United States, Singles' Day has been promoted as a shopping fest by Alibaba Chairman and Chief Executive Daniel Zhang since 2009, growing rapidly to become the world's biggest online sales event.
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