Soam: Back then, it was all about location, location, location. Today, it’s about location, product and price.
PETALING JAYA: Total sales for the ongoing Home Ownership Campaign (HOC) hit RM14.65bil as at Sept 13,2019, surpassing the Real Estate and Housing Developers’ Association’s (Rehda) initial, conservative target of RM3bil.
As at Sept 13, a total of 19,784 residential units had been sold, said Rehda president Datuk Soam Heng Choon.
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