KUALA LUMPUR: Media Prima Bhd is targeting to increase digital revenue contribution to the group to 20% this year by capitalising on its wide digital audience across the board.
Group managing director Datuk Kamal Khalid said the company is in a transformation journey which focuses on revenue diversification.“Our financial year ended Dec 31, 2018 (FY18) results were a good indication that we are on the right path through our transformation strategies.
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