Inside SoftBank’s push to rule the road


People walk behind the logo of SoftBank Corp in Tokyo December 18, 2014. REUTERS/Toru Hanai/File Photo

SAN FRANCISCO: SoftBank Group Corp leader Masayoshi Son has much bigger ambitions for transportation than simply seeing his investment in Uber Technologies Inc turn into more than US$13bil when the company goes public next month.

The Japanese entrepreneur is placing a US$60bil bet in more than 40 companies in a bid to steer the US$3 trillion global automotive industry now dominated by vehicles people own and drive to a spectrum of transportation services available at the touch of a smartphone app. Those services range from ride hailing and car sharing to delivery robots and self-driving vehicles.

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