Mah Sing launches ‘RM500,000 In Your Bank’ sales campaign


Mah Sing Group Bhd is exploring the possibility of teaming up with Chinese companies to set up a permanent Industrialised Building System (IBS) precast concrete plant in Southville City, KL South.

PETALING JAYA: Mah Sing Group Bhd will launch its sales campaign named “RM500,000 In Your Bank” today in support of the national home the Home Ownership Campaign (HOC) 2019 EXPO.

In addition, the property development company said it would also implement a “refer a friend”, or RnR+, programme, running from March 1-13, whereby a reward of up to RM60,000 would be awarded upon conversion of a property sale.

Mah Sing founder and managing director Tan Sri Leong Hoy Kum pointed to both the Prime Minister Tun Dr Mahathir Mohamad and the Housing and Local Government Minister Zuraida Kamaruddin as having stressed the importance of home ownership among Malaysians, citing past good capital appreciation of properties in Malaysia.

“To support the HOC and to celebrate Mah Sing’s Silver Jubilee in 2019, we have crafted out an incentive programme called ‘RM500,000 In Your Bank’,” Leong said.

“Just for the HOC expo, we are also offering additional RnR+ where you can refer a friend and be rewarded up to RM60,000 upon conversion of the sale,” he added.

Leong noted there was not a one-size-fits-all solution, so he said the programme was designed in such a way that it would offer benefits for every type of buyer. 

“The campaign will encompass various incentives like RnR+, lucky draw, Spin & Win, and free legal fees, just to name some, based on the participating projects,” he said.

Mah Sing would be one of the biggest exhibitors at the three-day HOC from March 1-3, taking up 12 booths and exhibiting 10 projects. 

The expo, which would be launched by Dr Mahathir, had attracted some 50 developers across the country. 

It was a collaborative initiative between the Real Estate and Housing Developers’ Association (REDHA) and the Housing and Local Government Ministry.

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