‘Technology is everyone’s business’


IPG Mediabrands Malaysia CEO Bala Pomaleh(pic) told StarBiz that there is an urgent need to embrace technology in any business, including media and communications.

PETALING JAYA: “The future is exciting, and it is clear that technology is everyone’s business,” said one of the country’s top communications agency executives after attending the largest consumer electronics show held in Las Vegas last month.

IPG Mediabrands Malaysia CEO Bala Pomaleh told StarBiz that there is an urgent need to embrace technology in any business, including media and communications.

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Business , CES , technology , Pomaleh , technology , IPG , Mediabrands ,

   

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