ADVERTISEMENT

Starbucks' modest growth in China raises concern over key market


Now that Starbucks is one of the world’s largest restaurant companies, it is focusing to China and the U.S. for the lion’s share of its future growth.

Now that Starbucks is one of the world’s largest restaurant companies, it is focusing to China and the U.S. for the lion’s share of its future growth.

CHICAGO: Starbucks Corp.’s chief financial officer said same-store sales growth in China could be as low as 1 percent over the long-term -- a pace that raises concern about one of the coffee behemoth’s most important markets.

Same-store sales, which is a key measure of restaurant industry success, is seen growing 1 percent to 3 percent in China over the long-term, CFO Patrick Grismer said at an event in New York. That’s slower than the 3 percent to 4 percent growth seen for the U.S. and the rest of the world.

Corporate News

   

ADVERTISEMENT