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Customers at the core of digital transformation


Stewart: Marketers must re-imagine their role because the nature of their influence is changing too.

Stewart: Marketers must re-imagine their role because the nature of their influence is changing too.

Companies race to keep pace with latest digital technology

WITH digital disruption taking place at every organisation at breakneck speed, companies are scrambling to keep pace with the latest digital technology. According to global research company Forrester, about 63% of business leaders in South-East Asia see improving customer experience as their top business priority.

Technology , digital

   

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