High demand: The craze for Es Kepal Milo has spawned more than 17,000 ‘how-to-make’ videos from Indonesia alone, with millions of hits on YouTube. — Bloomberg
JAKARTA: Asia’s biggest cocoa grower has a chocolate problem.
Cocoa production in the 130-year old industry in Indonesia is set to shrink for the third straight year as farmers switch to other crops and annual per capita consumption of chocolate languishes at just 300g – half the rate of neighbouring Malaysia, according to Euromonitor International.
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