PETALING JAYA: British American Tobacco (M) Bhd
(BAT), whose fourth quarter ended Dec 31, 2017 results came in below expectations, is expected to continue facing margin pressure with consumers switching from premium brands to more cost-friendly alternatives.
Analysts reports made available to StarBiz showed that most analysts have lowered their financial year ending Dec 31, 2018 (FY18) earnings estimates for the cigarette manufacturer although its reintroduction of the cheaper Rothmans brand to compete in the value-for-money segment was gaining traction.
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