Etiqa divides business into four organisations

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KUALA LUMPUR: Etiqa has split into four organisations in support of Bank Negara Malaysia's initiative to have greater focus on respective businesses, minimise risks and ensure continuous stability. 

The group said the move to separate into four organisations, namely Etiqa General Insurance Bhd, (EGIB), Etiqa Life Insurance Bhd (ELIB), Etiqa General Takaful Bhd (EGTB) and Etiqa Family Takaful Bhd (EFTB), will also drive Etiqa's vision to have the most efficient shareholder, capital and organisational structure.

Four new CEOs have been appointed to helm each of the organisations: Fukhairudin Mohd Yusof for EGIB, Zaharudin Daud for EGTB, Zafri Ab Halim for EFTB and, in an interim capacity, Kamaludin Ahmad for ELIB.

“We are now four organisations but still the same Etiqa with the aim to serve you better, as you prepare for memorable milestones or unfortunate events in your life.

"We are committed to always be fast and easy in servicing our customers, whether for sales, service or claims. Should customers need assistance, we are just a call, or a tap away through our customer careline, online portal and numerous mobile apps as well as via our many agents and branches nationwide,” said Kamaludin, who is also CEO of Maybank Ageas Holdings Bhd, the parent company of the four Etiqa companies.