Mudah.my to focus on improving user experience

KUALA LUMPUR: Malaysia’s largest online marketplace, mudah.my, will focus on improving user experience (buyers and sellers) for Malaysians, said chief executive officer Gaurav Bhasin.

Gaurav said for now, the company would focus on Malaysia.

“We have over half a million people who use mudah.my monthly, with about 1.6 million people selling their products through our website.

“Our goal is to get every Malaysian to buy and sell (on mudah.my) and this is what we are steadfastly focusing on right now,” he said during the Nine11 talk show, which was aired live on Bernama News Channel on Thursday.

Gaurav also believed that his team of 125 staff had been instrumental in energising Malaysians to find value in unused and pre-loved items in their homes and also providing a platform for many entrepreneurs, as well as small-medium enterprises, to market their goods and services.

He said the differences that set mudah.my apart from other online marketplaces were the company, its people and culture.

“The difference between mudah.my and other platforms is in how we work behind the scenes to simplify things. We do the heavy-lifting and use technology to make complex things simple for our users.

“I believe if we can get a 70-year old grandmother to sell on mudah.my, then we have achieved that level where everybody can take part in e-commerce and the digital world at large,” he said.

Gaurav was confident that mudah.my would, in five years time, grow and take on different positions in Malaysia.

“We always strive to further simplify transactions by investing in technology and data to ensure simpler experiences for our users,” he said.

Mudah.my, launched in 2007, currently has 58 categories of products and services ranging from vehicles, electronics, employment to properties.