Christopher Yap(filepic) is the person tasked to grow the lender
KUALA LUMPUR: The AmBank Group, which is in the midst of a possible merger with RHB Bank Bhd, is fast-tracking its efforts to grow its small and medium-sized enterprise (SME) segment, as it believes it has become one of the most lucrative segments within the banking industry.
Christopher Yap is the person tasked to grow the lender’s SME segment housed under what it calls its business banking division.
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