The driving force behind Proton


Win-win deal: With Geely intending to hit sales of three million cars and 500,000 Proton vehicles in South-East Asia by 2020, there is every likelihood that more models apart from the maiden SUV will be made available for rebadging by Proton.

Geely plans to make the car maker the No.1 brand in Malaysia and leading marque in South-East Asia

ABOUT 10 years ago, the decision on whether to sell a controlling stake in Proton’s manufacturing business to Volkswagen AG (VW) was nixed at the last minute. The decision confounded many who expected the decision of pairing Proton with VW to be a formality but a final political manoeuvre killed the deal, and that directly sealed Proton’s fate.

Subscribe to The Star Yearly Premium Plan for 30% off

Cancel anytime. Ad-free. Full access to Web and App.

Monthly Plan

RM 13.90/month

RM 9.73/month

Billed as RM 9.73 for the 1st month, RM 13.90 thereafter.

Best Value

Annual Plan

RM 12.39/month

RM 8.63/month

Billed as RM 103.60 for the 1st year, RM 148 thereafter.

Follow us on our official WhatsApp channel for breaking news alerts and key updates!
Business , Proton , foreign partner , outlook , issues

Next In Business News

Johari: Govt exploring ways to expand biodiesel use
PTT Synergy buys Gombak land for RM60mil to build automated warehouse
TH Plantations CEO put on garden leave, CFO resigns amid RM5.1mil probe
Silver Ridge wins RM16.9mil underground cable job
Cloudaron plans RM38mil sale of subsidiaries to Sweden’s Abelco
Globetronics buys 30.85% stake in Mpire Global for RM45mil
NexG sets up MyNasional Holdings as AI, data intelligence arm
Ringgit rebounds to close higher on better-than-expected 2Q GDP forecast
KTI Landmark bags RM130.6mil contract to build ABM Sabah campus
Foreign investors remain significant net buyers in 1H25, contribute net inflow of RM21.4bil

Others Also Read