Win-win deal: With Geely intending to hit sales of three million cars and 500,000 Proton vehicles in South-East Asia by 2020, there is every likelihood that more models apart from the maiden SUV will be made available for rebadging by Proton.
Geely plans to make the car maker the No.1 brand in Malaysia and leading marque in South-East Asia
ABOUT 10 years ago, the decision on whether to sell a controlling stake in Proton’s manufacturing business to Volkswagen AG (VW) was nixed at the last minute. The decision confounded many who expected the decision of pairing Proton with VW to be a formality but a final political manoeuvre killed the deal, and that directly sealed Proton’s fate.
Already a subscriber? Log in.
Win a prize this Mother's Day by subscribing to our annual plan now! T&C applies.
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!
