MAS brings unity to new heights


MAS latest Chinese New Year video 2017 which shows non-Chinese Malaysian conveying greetings in various Chinese dialects

M&C Saatchi says the airline’s CNY video has garnered praise all around

THE phrase “we did not put talents on the camera but rather Malaysians on camera” by the late Yasmin Ahmad does hold water, This can be seen in the recent online Malaysia Airlines (MAS) Chinese New Year (CNY) video campaign which shows how ordinary non-Chinese Malaysian people conveying greetings in different Chinese dialects have garnered praises and captured the hearts of millions.

Limited time offer:
Just RM5 per month.

Monthly Plan

RM13.90/month
RM5/month

Billed as RM5/month for the 1st 6 months then RM13.90 thereafters.

Annual Plan

RM12.33/month

Billed as RM148.00/year

1 month

Free Trial

For new subscribers only


Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!

Business , M&C Saatchi

   

Next In Business News

Gobind: Appointment of new DNB board members marks major milestone in 5G network restructuring
Microsoft CEO Satya Nadella's visit to Malaysia scheduled on May 2
ViTrox optimistic on semiconductor sector growth
Pavilion REIT’s 1Q net profit rises to RM83.2mil
Martijn Rene van Keulen to helm Heineken Malaysia from July 1
OCK proposed RM500mil ICP programme
Profit-taking in the market, KLCI down 0.14%
EPF balancing between retirement mandate and supporting members' economic survival
Asian stocks hit by US tech slide, FX subdued
CelcomDigi emphasises its significant role in protecting customers from AI-related risks

Others Also Read