In a statement on Tuesday, its head of commercial, Spencer Lee said CNY has always been one of the busiest periods for the company as guests would travel back home or go for a short getaway during the long weekend.
"As part of the airline's festive promotions to welcome the Year of the Rooster, we have launched '#AyamComing' campaign, offering all-in-fares from as low as RM29 (one-way), festive inflight meals and online pre-booking discounts at its duty-free shop," he said.
He said the special low fares would be available for booking starting from Tuesday until Jan 22, for travel up to July 31, 2017.
"Aside from adding more flights to meet the demands, we want our guests to enjoy the exceptional connectivity of our flights," he said.
Lee said AirAsia X, the company's long-haul affiliate, introduced 12 new routes last year, nine of which were exclusively operated by AirAsia and AirAsia X.
As part of the promotion, Big Duty Free, AirAsia's online duty-free shop, is offering 38% discounts on all items from now until Feb 12, he said.
"Guests can also spend and earn eight times AirAsia big points (loyalty programme) when they shop online," he said. - Bernama