Malaysia aims to be among world's top 20 trading nations


Malaysia External Trade Development Corporation chief executive officer Datuk Dzulkifli Mahmud is looking forward to MIFF 2018 expanding further in March by occupying the exhibition space at MITEC as soon as the new venue is ready.

KUALA LUMPUR: The Malaysia External Trade Development Corp (Matrade) aims to put Malaysia among the top 20 world’s largest exporting countries within the next two to three years, driven by aggressive promotional activities and creative strategies.

Chief executive officer Datuk Dzulkifli Mahmud (pic) said currently, Malaysia is ranked 23rd as the world’s largest exporting country, exporting to more than 200 countries.

“It is not easy to maintain the position and it is possible to reach it as well... But we need to look at a lot of factors, including the currency’s movement, global economic situation, competition as well as market demand.

“But, we were in 18th position as the biggest exporting country in the 1980s, and that was a satisfying achievement,” he said in a media briefing on Matrade’s new campaign, CelebExports, here, yesterday.

CelebExport is a campaign to strengthen export branding among local celebrities whereby they will be given free consultation at the Matrade Export Integration Centre.

Dzulkfili said through this campaign, the corporation hoped to help increase the export value of local products and services, besides providing the opportunities to the artistes to expand their business globally.

This year, there were 150 foreign trade missions including 85 for export promotions and 65 for export developments, he said.

“We have many celebrities involved in business however most of them focus on the domestic market.

“They must look at the external market, for example, the Asean market which has over 600 million people, as well as, 800 million people under the Trans-Pacific Partnership,” he said.

Matrade would strive to help and encourage the Malaysian celebrities’ business expand overseas in all sectors.

Meanwhile, NH Prima director, Neelofa, said the campaign represented a platform for local artistes to export as well as expand their branding.

“Through MATRADE’s help, we are starting to understand matters like market access, opportunities for global cooperation as well as the importance of creating an ideal business model to expand the business,” she said. – Bernama

Article type: metered
User Type: anonymous web
User Status:
Campaign ID: 1
Cxense type: free
User access status: 3

Business , Matrade , Malaysia , trading , nation , top 20 , Dzulkifli , external , trade ,

   

Next In Business News

Oil settles higher as key U.S. fuel pipeline plans restart
GLOBAL MARKETS-US stocks retreat from record high, dollar near 10-week low
Ringgit ends firmer against US dollar at 4.1050
SC, Bursa to reinstate dynamic, static price limits
Bursa closes broadly lower ahead of 1Q GDP data, Covid-19
Dayang unit secures services contract from Shell
BioNTech to establish regional HQ, mRNA manufacturing facility in Singapore
BIMB Research sees 1Q GDP shrinking at slower pace of 0.6%
MoF confirms 1MDB, SRC filed 22 suits to recover RM96.6b
Dollar back to where it began the year as rally burns out

Stories You'll Enjoy


Vouchers