Waning appeal: Pedestrians walk past Yum Brands’ Pizza Hut and KFC restaurants in Shanghai. There are signs that both Yum Brands and McDonald’s Corp’s absolute dominance of China’s multi-billion dollar fast food industry they helped create is starting to slip away as consumers shift to healthier options and Chinese-style food chains. – Bloomberg
Yum! Brands, McDonald’s look for buyers as Chinese tastes change
SHANGHAI: When it comes to China’s multi-billion dollar fast food industry, Yum! Brands Inc and McDonald’s Corp are living large, enjoying a combined 38% share of the market in 2015. Yum’s KFC restaurant chain and the Golden Arches have long enjoyed a run of super-sized growth as consumers craved a taste of Americana.
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