Dentsu makes 3 key appointments

  • Business
  • Saturday, 26 Mar 2016

DENTSU Aegis Network Malaysia has announced three key senior appointments to its group management team.

Nicky Lim has been appointed as the country CEO of Dentsu Aegis Network in Malaysia, succeeding Margaret Lim who retired after a 46-year career in the advertising industry.

With over 20 years of experience in the advertising industry, Nicky joined Dentsu Aegis Network in March last year as chief operations officer. Prior to that, he held key local and regional business and functional positions in Geometry Global, McCann and Grey Group.

In his new role, he is responsible in forsteering the operations and management across its network brands in Malaysia, which encompasses media, digital, creative, and sports marketing businesses.

The latest additions to the senior management team are Dinesh Bhaskar Shetty as chief financial officer, and Gan Mei Lian as talent management director. Dinesh spent most of his 23-year career in the marketing and communications industry and brings with him extensive experience heading finance in various parts of the world. He has served Enterprise Nexus, Ogilvy India, Ogilvy Japan, WPP’s Enfatico in Singapore and Bates India.

Gan is no stranger to the industry either, having worked for Euro RSCG (now Havas), Grey Worldwide and most recently the general manager of Milk & Co. In her new role, she is responsible for developing and maintaining a strong talent pool at Dentsu Aegis Network Malaysia.

On the appointments, Nicky says: “At Dentsu Aegis Network, we leverage the structural advantage of ‘One P&L’ per market in a unique, collaborative operating model. In this age of marketing convergence, where providing integrated services is a necessity, this model is a source of differentiation that gives us an edge over our peers and has been a driving force in our performance in recent years.”

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