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Asians are more eager to be CEO than Americans and Europeans - study


KUALA LUMPUR: Not everyone wants to be a CEO of a large company, but executives in Asia-Pacific - both males and females - are more likely to aspire for it than their peers in North America and Europe.

Global public relations firm Weber Shandwick said a study conducted by it and KRC Research found that 37% of male executives and 27% of female executives in this region would want to helm a big company.

These figures are higher than North American execs (22% of males and 9% of females) and for European execs (25% of males and 22% of females).

Latin America is represented by Brazil, where 46% of male execs and 34% of female execs would want to be CEO of a large company.

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