MAS CEO’s plans seen promising

Uphill task: Many analysts worry that MAS severely damaged brand after last year

KUALA LUMPUR: New chief executive officer Christoph Mueller’s plans for troubled Malaysia Airlines (MAS) – including a new brand, a smaller fleet and one third less staff – are widely seen as a promising blueprint for a fresh start.

The 52-year old German has successfully restructured Ireland’s state-backed Aer Lingus and spearheaded a revamp at Lufthansa. He has also already impressed in his new job with his micromanaging ways, according to one long-time Malaysia Airlines executive.