LANGKAWI: Perusahaan Otomobil Kedua Sdn Bhd (Perodua) aims to sell one million Myvi cars by end-2017 from the 850,000 recorded as at end-April this year, on the back of continued demand and other promotions.
President and chief executive officer Datuk Aminar Rashid Salleh said that on average, bookings for the Myvi model were about 8,000 units per month.
“We are cautiously optimistic that with the activities and promotions lined up until 2017, the target of selling one million Myvi cars is achievable,” he told a media briefing.
For the first four months this year, Perodua sold 74,700 vehicles, representing 34.8% of the estimated 218,600 total industry volume. “Of this, 25,500 were Myvi cars,” said Aminar. Perodua’s sales ratio now stands at 2.6% for the export market.
Aminar said exports were expected to pick up as soon as the Axia model is ready for overseas markets.
“Exports of the Perodua Axia is set for the second half of this year to six markets – Indonesia, Singapore, Fiji, Nepal, Mauritius and Sri Lanka,” he added. — Bernama