Axiata unit eyes digital advertising market


Khairil: ‘We still need to do a lot of education and increase our headcount.’

KUALA LUMPUR: Axiata Digital Advertising, a subsidiary of Axiata Group Bhd, is looking to tap the growing digital advertising market within Asia-Pacific.

Axiata Digital chief executive officer Mohd Khairil Abdullah said the digital advertising spent in Asia-Pacific last year alone was projected at around US$47bil (RM172bil).

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Business , Axiata Digital , Acknowledge , telco

   

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