TIGER Beer will launch inspiring short films on young Asian personalities in 25 countries in an effort to showcase its Asian roots,
The campaign features inspiring stories of female Chinese tattooist Joey Pang, a make-up artist turned coveted tattooist, Thai-American stuntman Charlie Ruedpokanon, who studied business management but is now a Shaolin-trained stuntman, and Singaporean filmmaker Anthony Chen, whose films broke Asian conventions. The Uncage videos tell the stories of how they have forged their own paths, breaking free from conformity.