MAA: Adspend level returning to normal


Au-Yong:

PETALING JAYA: The country’s advertising expenditure (adex), which softened following the Malaysia Airlines flight MH370 tragedy, is returning to normal.

“We see things normalising now and airlines such as AirAsia have seen an improvement in load factors once again,” said newly-elected Malaysian Advertisers Association (MAA) president Margaret Au-Yong.

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RM12.33/month

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Business , MAA

   

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