Proton launches Persona SV after success of Saga SV

Launch of Proton Persona SV version. - SHAARI CHEMAT/THE STAR

SHAH ALAM: Proton Holdings Bhd, which launched the Proton Persona Super Value (SV) model on Saturday, following the overwhelming response for the Proton Saga SV, is confident of brisk sales for this affordable variant.

Deputy chief executive officer Datuk Lukman Ibrahim said the latest Persona model rolled off the assembly line after Proton successfully manufactured more than half-a-million Persona cars since it’s launch in 2007.