The dark side of K-Pop


  • Business
  • Saturday, 06 Apr 2013

CALL me old fashion but I love classic rock music. Perhaps I was never a trend follower or maybe growing up with siblings who fed me with their taste in music had something to do with it.

It is difficult for me to understand why K-Pop music is so popular and why people are so crazy about it. I guess a unison dance movement and catchy songs would be the main keys of success for it as we have seen from Japanese Pop (J-Pop).

Before K-Pop emerged to the world stage, it was J-Pop that was flooding the industry. Out of nowhere, K-Pop appeared and took over the world. The market convergence was absolutely amazing.

The thing that I may be fascinated by the K-Pop music industry phenomenon is perhaps its impact on South Korean's economy by fuelling exports.

Quoting from news report which says, “According to Hyundai Research Institute, K-pop has moved beyond Asia and started to make inroads into Europe and North America, which is generating positive publicity and may translate into more exports down the road.”

The rise in K-Pop music has also elevated the country's image to the world stage and is assisting the country's tourism industry. According to CNNgo.com, K-Pop lures more and more foreign travellers to South Korea and the government and local entertainment companies are jumping on the bandwagon.

In the same report, it says that SM Entertainment, one of the country's largest entertainment companies, had opened its own travel agency, SMTown travel before acquiring BT&I, one of the largest travel agencies in South Korea, to expand K-Pop's business model by including dining, fashion, accommodation and exhibitions into travel business.

It is very interesting to see the influence of K-Pop on the country's economy.

But the dark side of the industry is the boom in the plastic surgery industry in South Korea. More people in South Korea are turning to the knife and needle to attain perfection, mirroring their favourite K-Pop stars.

According to a recent news report, 20% of women aged 19 to 49 in Seoul admitted to enhancing their looks with surgery. Bear in mind, there is also an increasing trend of men going under the knife.

There are millions of people who are willing to go under the knife for beauty purposes in this world. With advanced technology, the procedure has become less painful and show better results. Thus, plastic surgery is here to stay. It's a growing industry not only in South Korea but worldwide.

Plastic surgery aside, although the K-pop music genre is not my cup of tea, the huge contribution the music industry has made to the country's economy is fascinating.

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Business , in a sense , k pop , plastic surgery

   

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