Insurance companies told to make their products ‘transparent’

Being customer-centric: (from left) Yeung, Mouat, Mitchell and chairperson Jens Reisch at the Congress.

KUALA LUMPUR: Insurance companies should simplify the products they sell and make them transparent for customers, according to Swiss Re managing director (property and specialty) Asia Mike Mitchell.

“Insurance companies must know what their consumers are looking for. Simplicity of products is important and they should be tailored to meet the specific demand of the consumers,” he said at one of the panel discussions at the 26th East Asian Insurance Congress here yesterday.