WE were reading a recent conference board report which stated that the next 12 years will be challenging for economic growth. Until at least the middle of next decade, global growth is likely to hover around 3% on average. The “easy growth” that we experienced from the mid-90s to 2007 is slowly blowing away.
Still recuperating from the recession in 2008, the global economy is finding equilibrium in the “new normal”; an environment which calls for “smart growth” the ability to grow the top and bottom line of a business in an extremely challenging business environment where demand conditions are weak and disruptive change is high. Malaysia is no exception; although somewhat more insulated, business conditions remain tough and challenging for most industries generally.